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November 28, 2009

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CDI

Last modified: Wednesday, October 19, 2005

Short for Customer Data Integration, it is the combination of the technology, processes, and services needed to create and maintain an accurate, timely and complete view of the customer across multiple channels, business lines, and, potentially, enterprises, where there are multiple sources of customer data in multiple application systems and databases. [Adapted from Gartner Research]

Capitalizing on CDI
Interview with Nimesh Mehta, group vice president of CDI for San Mateo, Calif.-based Siebel Systems Inc.

Oracle-Siebel deal shakes up CDI world
With the impending acquisition of Siebel Systems Inc., Oracle Corp. will have some hard choices to make. Once finalized, the deal will make the Redwood Shores, Calif.-based company the biggest CRM vendor, but it will also cause a customer data integration (CDI) dilemma.

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Related Categories

Business Computing

Business Tools

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Electronic Commerce

Related Terms

Business Intelligence

Business Process Management

data

database

decision support system